Flux Welding
Logo Development, Branding & Identity.
Flux Welding provides welding and fabrication services in Auckland. The brief was simple: produce a heavy metal inspired logo that would influence the branding for the company.
The completed logo balances a heavy metal aesthitic with a more refined appearance. To the left you’ll notice a design development in which jagged edges were introduced. This was later decided against as it was important for customers to associate the logo with the clean and concise work that Flux Welding produces.